Improving Home Page Design

The first primary element of your website is design of the home page layout.

The most often used consideration is to blast a quick marketing impression that wows your visitor, introduce yourself and tell them everything you or your company is or does!

That is the intuitive approach and had been proven time and time again to be completely - wrong!

Remember the purpose of a website is to build along lasting relationship with your visitors. Lifetime if possible!

So the focus of your home page is to get your visitors to click deeper into your site. And you want them to do this in the first five seconds.

Take a look at your site from this point of view and see if yours achieves this purpose.

How do we accomplish this? Laser focus on call to actions!

More tomorrow!